You can't coach
what you can't hear.
Mentor every game, not just the ones you attend.
Mic'd Up lets your mentors give communication feedback on actual conversations, not a referee's recollection. Honest feedback starts with accurate data.
Scale your mentorship.
Keep your officials.
Officials leave when they don't feel supported. Officials plateau when communication — the skill that determines who advances — is never directly developed. Both problems trace back to the same gap: most games go unobserved, and most feedback happens from memory.
Mic'd Up addresses both. Officials record their own games. Your mentors get a timestamped communication breakdown from any game — not just the ones they attended.
Officials leave when they don't feel supported. Officials plateau when communication — the skill that determines who advances — is never directly developed. Both problems trace back to the same gap: most games go unobserved, and most feedback happens from memory.
Mic'd Up addresses both. Officials record their own games. Your mentors get a timestamped communication breakdown from any game — not just the ones they attended.
of officials quit within their first three years — right before they enter their best years.
recommendation from officials asked how to improve retention: "provide mentors and training" — chosen ahead of increasing pay or recruiting younger officials.
How supported officials feel by their organization matters 12× more than mental toughness for their development.
Who uses Mic'd Up.
Feedback for any game —
not just the observed ones.
The officials who most need support are often the ones nobody happened to watch.
The camp that follows
officials into
the season.
Without a way to follow up during the season, camp insights fade by October.
Interested in building Mic'd Up into your program? We work with associations on pricing, rollout, and integration with existing mentorship structures.
The game, broken
into moments
worth developing.
Each exchange is labeled, timestamped, and playable. Jump to the moment a coach challenged a call, hear exactly how it was handled, and build a development conversation around what actually happened.
For incident documentation: when an official shares an exchange for association review, you get audio tied to the moment — context that a written report can't carry.
Each exchange is labeled, timestamped, and playable. Jump to the moment a coach challenged a call, hear exactly how it was handled, and build a development conversation around what actually happened.
For incident documentation: when an official shares an exchange for association review, you get audio tied to the moment — context that a written report can't carry.
Four skills Mic'd Up develops that a classroom can't.
Presence and command under pressure
Presence is communicated through voice, tone, and timing — none of which is visible in a written report. Mic'd Up makes it audible and reviewable.
XFL officiating — Football Zebras, 2023Presence is communicated through voice, tone, and timing — none of which is visible in a written report. Mic'd Up makes it audible and reviewable.
XFL officiating — Football Zebras, 2023De-escalation and relational framing
Officials who acknowledge a player's perspective before referencing the rule are rated as significantly more respectful and skilled. This is trainable — but only if you can hear yourself doing it.
Burgers et al. (2023) — Journal of Sport & ExerciseOfficials who acknowledge a player's perspective before referencing the rule are rated as significantly more respectful and skilled. This is trainable — but only if you can hear yourself doing it.
Burgers et al. (2023) — Journal of Sport & ExerciseSelling decisions with confidence
The explanation after a difficult call often matters more than the call itself. Officials at higher levels deliver calls with clarity and composure that makes even a wrong call feel credible.
Referee.com — communication research summaryThe explanation after a difficult call often matters more than the call itself. Officials at higher levels deliver calls with clarity and composure that makes even a wrong call feel credible.
Referee.com — communication research summaryPartner and crew communication
Coverage changes, confirmations, mid-game adjustments — crew communication is invisible in any external observation but fully audible in a recording.
Game Management Framework — Hoffmann, MacMahon & Brand (2024)Coverage changes, confirmations, mid-game adjustments — crew communication is invisible in any external observation but fully audible in a recording.
Game Management Framework — Hoffmann, MacMahon & Brand (2024)How it works.
If a referee has a difficult interaction or is looking for feedback on a specific explanation, they share the moment with their mentor. No daily clip submissions. No information overload. Just targeted, on-demand feedback.
If a referee has a difficult interaction or is looking for feedback on a specific explanation, they share the moment with their mentor. No daily clip submissions. No information overload. Just targeted, on-demand feedback.
Official records the game.
A small mic and armband. Upload takes two minutes after the final whistle. No mentor involvement at this stage.
Official records the game.
A small mic and armband. Upload takes two minutes after the final whistle. No mentor involvement at this stage.
Breakdown generates automatically.
Communication moments — bench exchanges, partner coordination, escalation points — surfaced as a timestamped, playable report. Your referees control who they share what with.
Breakdown generates automatically.
Communication moments — bench exchanges, partner coordination, escalation points — surfaced as a timestamped, playable report. Your referees control who they share what with.
Official shares with their mentor.
A link — a single clip or a full game. No account or signup needed on the mentor's end.
Zero friction for mentorsOfficial shares with their mentor.
A link — a single clip or a full game. No account or signup needed on the mentor's end.
Zero friction for mentorsDevelopment session has real material.
Mentor and official work from the same recording. Feedback becomes specific, evidence-based, and actionable.
Development session has real material.
Mentor and official work from the same recording. Feedback becomes specific, evidence-based, and actionable.
Your officials want to get better.
Give them the tools.
Association pricing is built around your program size — not a one-size subscription. Whether you're running a provincial association, a weekend camp, or a pilot with a single cohort, reach out and we'll make it straightforward.